I'm a hopeless romantic designer.
"There is no limit to what we can be hopelessly romantic about, to what we can choose to love and care for most in this world. Every one of us should go through life with that improbable, intoxicating infatuation for something — even if that something will never quite say “I love you” in return. Because even if your dedication proves difficult, or ultimately impossible to attain, the moments where you feel most alive will always be when you love with no regard for moderation. You don’t need to love romantic comedies and fairy tales and wedding magazines to be a hopeless romantic — you only need to be in love with life."
Chelsea Fagan, Thought Catalog.
A RISK TAKER
I am Minnesotan at heart, with a New York Hustle
and now trying to root myself in the City of Roses - Portland, OR.
WHOM I'VE WORKED WITH
Social Campaigns | Digital Design | Illustration | Pitch Decks | Content Creation | Collaboration
Mustache is a Content focused Agency, based out of Brooklyn in New York City working with multiple established brands in the entertainment industry. Working with Mustache Agency is always a joy and have established a project-based relationship with them over the years. For this reason, every project is my favorite when working with Mustache. From creating pitch decks for campaign launches for clients to designing social assets, working with clients such as Netflix, Viacom, Quibi, Universal, and Amp (Amazon).
US Visual Merchandising | Event Signage | Campaign Launches | Holiday Merchandising | Collaboration with Marketing, Digital, Copywriters, and Printers.
#1 Professional hair brand in the USA. Started by Hollywood actress Paula Kent and her hairdresser, Redken was one of the very first companies to take a scientific approach to hair. During my time at L'Oreal, I created monthly visual merchandising featuring various products and specialized in Color Campaign Launches. As well as creating visual merchandising for Chains like JCPenny, Ulta, and more. Our team also focused on designing signage for huge event spaces for Redken Events around the world. My favorite projects I worked on were campaign launches which were always well received by the heads of both the creative department and marketing.
THE UNARRIVAL EXPERIMENTS
Art Direction, Logo, Branding Web Design, and Project Management
It has been a complete honor to work with Sage, who is a Queer Nonbinary Trans/mogrifier multidisciplinary artist and futurist who ignores disciplinarity through a critical intersection of the sacred and conceptual in Black, Queer, and Transembodiedness. We just launched their site "The Unarrival Experiments" which is just a sneak peek into their project The Illumination Catalogue (coming soon in 2023).
US Visual Merchandising | Holiday Merchandising | Video Editing | Production Designer | Marketing Signage
As the #1 beauty brand in Korea, innisfree is at the forefront of the global movement toward K-Beauty. solutions that help preserve skin's youthful glow. The Korean approach to beauty is all about prevention. My role consisted of creating assets for their rushed holiday projects, as well as, designing upcoming visual merchandising displays in stores and subway stations, editing video tutorials, and web assets.
Art Direction, Logo, Branding, and Web Design,
The Movement Theatre Company, based out of Harlem in New York City has been providing space and voice for artists of color for over 15 years. 5 years into the company they were looking for a re-fresh on their logo as they wanted their accomplishments as a theatre company to reflect that but also make sure the re-branding would reflect the future of what is to come.
JACK DOYLES NYC
Art Direction | Content Creation | Digital Design | Event Promotion
A project dear to my heart, as a Minnesotan transplanted in New York City, I founded a gathering for fans of the Minnesota Vikings franchise to meet and view Vikings Games. The Great Minnesota Vikings Get-Together is more than just drinking beer on Sundays, it's a home away from home. It is with this mindset I was able to brand, market, and grow audience attendance to Jack Doyle's making it the #1 Vikings Bar in New York City.
ADIN NYC: NATUREPEDIC
Art Direction | Social Campaigns | Book Campaigns | Web Design | Photography | Digital Design | Illustration | Pitch Decks | Content Creation | Video Editing | Package Design
I lead many creative projects for Naturepedic during my time at ADin NYC. One of my favorite projects was launching the
Breathe Safe Campaign to help promote Naturepedic as a Brand while educating expecting parents and families on the importance
of knowing where you lay your head every night.